Elvis first performed in public
in 1969. He played with a number of bands including country-rock
group Flip City in London. When he signed with Stiff Records in
1977, he was managed by label-owner Jake Riviera and decided on
the stage name ‘Elvis Costello’, based on Elvis Presley and his
mother’s maiden name (Costello). Whilst holding down a job, he
recorded My Aim Is True (released July 1977), backed by US band
Clover. The album, now a new wave punk classic, included the hit
single ‘Watching The Detectives’, made it to 14 in the UK charts.
Elvis first recorded with The Attractions on his second album,
entitled "This Year's Model", in 1978. The album was
a hit, reaching 30 on the US charts, with tracks ‘Pump It Up’,
‘Chelsea’ and ‘Radio Radio’.